6 WARNING SIGNS OF COUNTERFEIT GOODS
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Most counterfeit products cost a fraction of the price of the genuine article and “appears” to be identical. Fraudsters use inferior materials to create these “replicas” which, while costing them next to nothing to produce and market these products, are also putting consumers at risk. Remember, if the price of an item is way below market value, sold by an unauthorized seller and discounted by 60-80%, chances are it’s not real.
When consumers search for products online, most will turn to other third-party sites or marketplaces to find the best deals. It’s for this reason that online marketplaces have become a hotbed for counterfeit sellers, steering customers to their own products by undercutting the prices of the legitimate items. Our company enforces a MAP pricing policy and takes it very seriously by terminating the violating company's account with EasyCare Products account.
Before making a purchase on a website you don’t recognize, paste the web address into a domain checking tool such as Whois Lookup to find out where the seller or company is located. If the address is not listed or has been left out, that should raise suspicion.
Also, if the website has any grammatical or spelling errors, that too should sound alarm bells, especially if there are any errors in the website URL or the product information. Often the people behind these fraudulent sites don’t pay attention to the details or may try to deceive buyers by changing the spelling of a well-known brand or shop and including it in the website address.
Where possible, only buy directly from a brand’s website and or certified distributer as this will ensure security and quality of product.
Customer reviews on independent review platforms help online shoppers ascertain the validity of a certain seller and/or marketplace, providing the confidence they need to shop on certain websites. Not all sellers are fraudulent, and reviews will help to prove that fact. How many reviews does the product have? What is its average rating? Does anybody say it feels cheap and fake?
Seller profiles can be another way to check the legitimacy of products. Some online marketplaces provide platforms for sellers to list their own products rather than reselling a retailer’s branded products, so checking where the seller comes from and if they have their own reviews from previous buyers can help spot a fake before it’s too late.
Unfortunately EasyCare Products grants no warranty, please be cautious when purchasing.
Counterfeit goods quite often appear to be authentic, so consumers shopping online need to carefully check the details when purchasing products from online marketplaces. See if there are any images of labels, receipts, country of manufacture and the design of the product. Try and compare it to the same product on the brand’s own website to spot any deviations in workmanship or detail.
Finally, the item description – an area fraudsters often neglect. Buyers should always check the product description, especially in instances where they are uncertain or skeptical of a seller or website – perhaps the item has a significant discount, or looks different in any way. Carefully analyzing the product description of the fraudulent product and cross-referencing it with the legitimate product will reveal inconsistencies or a complete lack of certain information.
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